The Diamond Minecart gaming channel was created by a guy named Daniel Middleton. His main focus is on the hit game Minecraft. He post daily reviews and game-play videos on the channel and this has made him attract a massive fan-base. At one point he was the most watched YouTube channel in the world.
Dan was born in Aldershot England and is the eldest of two siblings. He started YouTube by posting Pokemon videos while he was in Northampton University. He started The Diamond Minecart channel in 2012 focusing on the children audience. Through all the hard work, DanTDM has been able to amass an estimated net worth of $60 million over the years from income from his two channels, sponsorship deals and other sources.
How Much Money TheDiamondMinecart/DanTDM Earns On YouTube
The Diamond Minecart YouTube channel has over 23 million subscribers as of 2020 and has accumulated over 16.5 billion video views since its creation in 2012. This is massive in such a short time span. Daniel uploads a video at least once a day, indicating how much commitment he has put into this game. His channel generates an average of 5 million video views every single day while it grows by an average of 5,000 subscribers daily. Some days it spikes to over 25 million hits. On average he makes around $20,000 every day ($7.3 million a year) ranking him among the highest earning MineCraft YouTubers.
The second channel MoreTDM has over 3 million subscribers even though it as been inactive for a long time. It gets an average of 100,000 views per day which should generate an estimated revenue of around $180 per day.
YouTubers get paid between $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
The Diamond Minecart Channel can generate even more revenue from merchandise sales and other direct sponsors such as Telltale Games, Best Fiends, Disney etc. He recently inked a deal with Trapeze to publish a graphic novel by the name Trayaurus and the Enchanted Crystal.