Ivanita Lomeli is a popular YouTuber from the United States who runs her own self titled channel. She has an estimated net worth of $900,000. She first got famous as a model through sharing her photos on Instagram and was also dating popular YouTube star known as Lucas Dobre. Her content is mainly composed of challenges, pranks and anything other interesting activity they are up to. Outside YouTube, Ivanita is also a student and dancer.
How Much Money Does Ivanita Lomeli Earn On YouTube?
The channel has over 4.5 million subscribers as of 2020 and has accumulated over 400 million views so far. It is able to get an average of 400,000 views from different sources. This should generate an estimated revenue of $2,000 per day ($730,000 a year) from the ads that appear on the videos.
YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Ivanita makes extra income through brand deals.