Landon is a YouTuber channel run by a gaming YouTuber whose real name is Landon Nickerson. He has an estimated net worth of $700,000. He mainly plays popular games like Fortnite and Roblox. Landon started out back in 2014 by posting Minecraft videos after getting inspiration from his cousin PrestonPlayz. He didn’t get much success for the better part of his early years on YouTube till at some point he had decided to quit posting on the platform. His biggest break came when he started doing Fortnite videos which made him gain a massive following. He also posts vlogs from time to time.
How Much Money Does Landon Earn On YouTube?
The channel has over 2.8 million subscribers and has accumulated over 350 million views so far. It is able to get an average of 380,000 views per day from different sources. This should generate an estimated revenue of $1,500 per day ($550,000 a year) from the ads that appear on the videos.
YouTubers get paid between $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.