Linda Sun is a Canadian YouTuber who is of Chinese ethnicity who runs a self titled channel. She has an estimated net worth of $120,000. Her content is mainly her talking about fashion, food, fitness and giving her viewers a glimpse into some of her day to day routines.
Linda was born in Vancouver where she lived for 5 months before her parents moved to Montreal and finally to Ontario where she currently resides. She is a student at the University of Western Ontario where she does a double major in Health Science and Business Administration. She had always wanted to be a doctor ever since she was little but the pressures of school made her shift her focus to business related careers. Her first job was at a Chinese delivery restaurant where she packaged food and her second job was at another Chinese restaurant where she was a server. Her current job before the start of her YouTube career was at Aritzia where she worked as a style advisor.
How Much Money Does Linda Sun Earn On YouTube?
The channel has over 500,000 subscribers as of 2020 and has accumulated over 50 million views so far. It is able to get an average of 180,000 views per day from different sources. This should generate an estimated revenue of $900 per day ($330,000 a year) from the ads that appear on the videos.
YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, time of the year, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Linda makes extra income through brand deals promoting different brands on her Instagram account. She has worked with brands like Princess Polly, Providence Stickers etc.
